How to Own the Sales Process from Prospect to Client. i.e How to meet a prospect and walk out with a client!
In this episode, Coach Myrna Young interviews Elizabeth Gifford Maffei. Elizabeth was a multi-million dollar sales producer as a Real Estate agent, she is now a health and spiritual advocate and business coach.
Show notes Sales Process
* What is a Challenge that entrepreneurs and business owners experience when trying to close a sale?
- Identify the decision-maker and start a conversation. …
- Accurately qualify your prospects. …
- Pitch your solution (not just the product)
- Create a sense of urgency. …
- Overcome their objections. …
- Ask for the sale.
* What is the difference between making a sale and creating a loyal client?
* What is the first step in having a successful meeting with a prospect?
How to Prepare for a Sales Meeting As a Real Estate Agent
To be fully prepared for a successful customer meeting, you need to answer these questions:
- Who are you meeting with?
- Why are the two parties meeting?
- What is the objective of the meeting?
- When and where will it take place?
- What is the agenda for the meeting (How)?
* How should you prepare before meeting with your prospect?
* How should a successful meeting be conducted?
Using Body Language during the Sales Process
How does the use of, body language, help, close a sale?
While it’s important to know what you should do in meetings and negotiations, knowing what you shouldn’t do is often just as important – and it begins with bad, body language.
The best sales managers know that while you may have a polished sales presentation, tasteful attire, and a product that practically sells itself, you can still miss out on, closing a sale, if your, body language, is out of sync with your words. While it’s true that first impressions make a lasting impact, cumulative, body language, is important. If you are in the habit of demonstrating any of the following, body language, in the, sales process, it could be enough to hurt your sales performance, turning a potential yes into definite no.
* What is the most important step that many business owners leave out?
* An example of a successful prospect meeting that resulted in a closed sale.
The four Stages of the Sale:
1: Qualify – Your, prospects, must have the money, the time, the need and the want to contract your services.
2: Build Rapport – People buy from people they like!
When you meet a, prospect, for the first time, it is important to find common ground. Look for similar interests or experiences and chat about them before getting into your, sales pitch.
3: Tell a story – Showcase how your product or service helped another client. It could also be a personal story of your journey to your current vocation.
4: Closing the Sale, – If you followed the first 3 stages then you don’t even need to close, just ask them to sign!
If you get to the end and you get objections, then you missed the qualify or selling the benefits.
Additional Resources
